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MINAMOTO AND THE JAPANESE ART OF FILMMAKING
Does the name Akira Kurosawa mean anything to you? No? Then it’s time to change that.
MINAMOTO WINS PRESTIGIOUS
IF DESIGN AWARD.
Minamoto has just won the prestigious iF Design Award 2022 in the category “Product”.
Because we are an original, we don‘t pretend to be someone else. We follow the path of sincerity and truth. Discover more about our new campaign, ‘The Original. For Originals.’
MINAMOTO, THE BIRTH OF AN AUTHENTIC COLLECTION.
Dive into the creation of this unique collection with Hajime Hori, Minamoto Product Manager.
A NEW BRAND UNIVERSE.
Minamoto isn’t just a few pieces of eyewear. It’s a whole new brand universe, right from the heart of Japanese eyewear culture. Discover more about Minamoto, presented to you by our European Executive Vice President, Chris Beal.